Cornetto is introducing a new ice-cream experience featuring the perfect blend of unexpected textures and flavours - this Japanese inspired, Instagram-worthy Cornetto Black Hojicha ice cream is set to become 2020’s ultimate pick-me-up snack.
The ice-cream is a sleek combination of creamy Hojicha flavoured ice cream, crunchy chocolate coloured waffle cone, with a sweet surprise of dark chocolate sauce in its core.
Photo: Google Images
“Cornetto has always been the symbol of love; our ice-cream is the vehicle that brings people together. With Cornetto Black Hojicha, we wanted to take our unique dessert experiences to a whole new level. This Japanese-inspired ice cream is one that surprises with its unconventional textures and flavours and sparks excitement when enjoyed with loved ones,” shared Shiv Sahgal, Marketing Director Foods & Refreshments category, Unilever Malaysia.
The Cornetto Black Hojicha ice-cream borrows from Japanese elements not just on its flavours, but its packaging too. The sleeve of the ice cream is an embossed, multi-varnished packaging while flavours are a medley of chocolate and roasted Hojicha.
This Valentine’s season, Cornetto is creating iconic, limited edition Cornetto Black Hojicha-inspired flower bouquets, partnering with two renowned local florists - 50Gram and Ed’s Fleur.
Both participating florists will design a special bouquet inspired by the Cornetto Black Hojicha ice cream, and all flowers ordered within the period from 1 February - 15 February 2020 will be wrapped in a Cornetto Black Hojicha-inspired wrapping paper for an ultra-sleek appeal.
For every bouquet purchased during the campaign period, Cornetto and 50Gram will also donate RM5 to local charity house, Love Force House.
“What better way to give back during this season of love than with the sweetest gift of all? These bouquets are sweet reminders of love and proceeds go to a good cause too,” added Shiv Sahgal.
The Cornetto Black Hojicha ice-cream was first introduced in Southeast Asian markets like Thailand and Indonesia, making Malaysia the third country in the world to feature this flavour.
The ice cream is priced at RM3.00 and is available in retail outlets nationwide.
Have a try, guys!
By: Aishah Akashah Ahadiat
